One of the biggest jobs of a quit smoking app is reinforcing progress, especially during the first few weeks, when motivation is fragile.
In Quit It, I try to do that in three ways:
- Health milestones based on published smoking cessation timelines
- A live smoke-free timer
- Shareable progress cards
Over the last month, 101 users viewed a shareable card and 13 chose to share it.
Also, while health milestones are very informative, they can be quite forgettable. You'd unlock one... and nothing really happened.
And I think I managed to fix both in just one move: a celebration moment that greets you when you unlock a new milestone in your journey.
Two disconnected features -> one connected experience
Let's see what August's numbers look like 🗒️
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